'The Power of Broke" Hardcover Book by Daymond John

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Overview & Details

The Power of Broke Hardcover Book by Daymond John 
When success is your only option, don't let lack of funds stop your business idea from taking off. FUBU founder and Shark Tank star Daymond John shows you how limited resources and serious commitment can combine to turn your creativity and passion into your most powerful entrepreneurial assets. In addition to Daymond's story, you'll hear from several other Shark Tank guests and learn how to tap into that Power of Broke to hustle your business to the top.

What You Get

  • The Power of Broke hardcover book

Good to Know
Shop all American Dreams
Cover: Hardcover
Pages: 288 pages
Publisher: Crown Business
ISBN: 978-1-101-90359-9
Measurements: Approx. 8-1/2"L x 5-3/4"W x 1"H
Country of Origin: Printed in USA


The Power of Broke: How Empty Pockets, a Tight Budget and a Hunger for Success Can Become Your Greatest Competitive Advantage
  • Learn how Daymond John, FUBU founder and star of ABC's "Shark Tank," used the Power of Broke when he started selling his home-sewn t-shirts on the streets of Queens
  • With no funding and a $40 budget, Daymond had to come up with out-of-the box ways to promote his products
  • Learn about the creative campaign that eventually launched the FUBU brand into a $6 billion dollar global phenomenon

Learn how to make your liabilities work for you
  • Far from being a liability, being broke can actually be your greatest competitive advantage as an entrepreneur
  • Starting a business from broke forces you to think more creatively, to use your resources more efficiently, to connect with your customers more authentically and market your ideas more imaginatively
  • Learn the importance of being true to yourself, staying focused on your goals and coming up with innovative solutions to make your mark

Read about behind-the-scenes stories from Shark Tank
  • Peek behind the scenes from the set of Shark Tank and discover stories of other entrepreneurs who have hustled their way to wealth
  • Meet Steve Aoki, the electronic dance music (EDM) deejay who managed to parlay a series of $100 gigs into becoming a global superstar who has redefined the music industry
  • Meet Gigi Butler, a cleaning lady from Nashville who built cupcake empire on the back of a family recipe, powered by her maxed-out credit cards and a heaping dose of faith 
  • Meet 11-year old Shark Tank guest Mo Bridges who stitched together a winning clothing line with just his grandma's sewing machine, a stash of loose fabric and his unique sartorial flair


'The Power of Broke" Hardcover Book by Daymond John

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Would recommend to a friend
  • crafter

    I have not read the book yet, but I watch the author on Shark Tank and I believe I will enjoy the book.

    pretty1922, AL
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  • Great Book

    This book is excellent! Just one problem which is that my copy arrived with the cover ripped/torn... I didn't like that!

    NoWay873, VA
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    EXCELLENT BOOK! Often it felt like Mr John was speaking directly to me. If I could overcome some of fear and trepidation, I know that this PORTABLE MBA BETWEEN TWO COVERS would be invaluable. Seriously, if you have a pretty clear picture of your service or product, or even if you're only half way there.... I would highly recommend this as a resource you will want to revisit often.

    SeriousWisconsin, WI
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