2 out of 42 reviews READ REVIEWS

IntelliWHITE® CoolBlue Platinum Teeth Whitening System Precious Metals

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Retail value: $225.00
HSN price: $149.00
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Overview & Details

IntelliWHITE® CoolBlue Platinum Teeth Whitening System Precious Metals

What It Is
System that uses a whitening gel, a blue light, and an amplifier gel in a process called photo catalytic conversion to get your teeth on average 5.9 shades whiter in just 4 consecutive 10-minute whitening cycles.

What You Get

  • Platinum activating light with internal rechargeable ion battery 
  • USB cable
  • Mouthpiece 
  • .12 fl. oz. Platinum Whitening Gel 
  • .4 oz. Amplifier Spray
  • 25-count box cotton Bleach Bumpers
  • Zippered vinyl storage bag
  • Manufacturer's 1-year limited warranty

What It Does
CoolBlue Platinum Teeth Whitening Light System

  • After 3 consecutive 10-minute treatments, you can achieve an average improvement of 5.2 shades whiter and after 4 consecutive 10-minute treatments, you can achieve an average improvement of 5.9 shades whiter, when using the CoolBlue Platinum as directed 
  • Whiten upper and lower teeth at the same time. Designed to reach every tooth including the back teeth all at once with 10 lights on top row and 10 lights on bottom row for a total of 20 lights. Also designed to reach between teeth
  • A chain reaction of pulsating light and amplifier gel (zinc oxide) and whitening gel (peroxide) makes the peroxide work faster 
  • Beneficial to the cleanliness of the oral cavity 
  • The CoolBlue system is patented; US Patent #9492257

Whitening Gel

  • Only to be used with the CoolBlue Platinum Teeth Whitening Light System
  • Contains a higher level of hydrogen peroxide (12%) than previous CoolBlue Whitening Gel Pens 
  • Helps you get more rapid whitening results when used in conjunction with the CoolBlue Platinum Whitening Light System
  • Easy-to-use brush applicator

Amplifier Spray

  • Contains zinc oxide to help promote faster whitening, when used in conjunction with the Platinum Whitening Gel and CoolBlue Platinum Light
  • Contains xylitol, a sweetener known to make plaque less sticky to the teeth
  • Minty flavor 
  • Spray mist formula for easy application

Bleach Bumpers

  • Developed to retract the lips/gums to allow the peroxide to stay on teeth and not be ingested before it breaks down into its safe by-products of oxygen and water
  • Help keep the mouth dry
  • May help minimize the potential for side effects such as tissue irritation due to contact with full strength peroxide, throat irritation and indigestion
  • Potentially better results due to the enhanced ability for the peroxide to have a chance to chemically react with the teeth

How to Use

  • Charge Activating Light.
  • Insert mouthpiece into Activating Light.
  • Place Bleach Bumpers in mouth.
  • Paint CoolBlue Platinum Whitening Gel on front surface of teeth.
  • Hold Amplifier Spray 2 inches away from teeth and spray; may take 2 sprays to reach all teeth.
  • Insert mouthpiece and turn on.
  • Remove Cotton Bumpers (if desired).
  • One treatment cycle lasts 10 minutes; Activating Light will shut off automatically.
  • Wipe excess gel off teeth after each 10 minute cycle.
  • Repeat all above steps up to 3 more times consecutively (for a maximum of four 10-minute treatments).

Good to Know
  • Consult with a dental professional before use if you have untreated dental cavities or any form of gum disease.
  • Products containing peroxides are not recommended for use by children under 12 years of age.
  • Use for periods of longer than 14 days to be only under the supervision of a dentist.
  • If irritation (such as redness, swelling, soreness) of the gums or the mouth occurs, discontinue use and consult a dentist.
  • Tooth Whitening does not usually change the color of fillings and other restorative materials. It does not affect porcelain, other ceramics, or dental gold. However, it can slightly affect the color of restorations made with composite materials, cements and dental amalgams.
For warranty information, please call HSN.com Customer Service at 800.933.2887 (8 am-1 am ET).
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Color Choices: Rose Gold or Platinum
Care: Clean mouthpiece with water and toothpaste; wipe activating light with damp cloth, do not immerse in water
Country of Origin: CoolBlue Platinum system and mouthpiece made in China; gel, spray and Bleach Bumpers made in USA


Amplifier Spray .40 oz
Ingredients: Water, Glycerin, Zinc Oxide, Xylitol, Potassium Sorbate, Sodium Benzoate.

intelliWHiTE CoolBlue Platinum Whitening Gel -.12floz
Ingredients: Glycerin, Water, Hydrogen Peroxide, Carbomer, Sodium Hydroxide, EDTA, Flavor, Sodium Saccharin.12% HP


IntelliWHITE® CoolBlue Platinum Teeth Whitening System Precious Metals
42 reviews 2 out of 5

Review Breakdown

5 Star
14.29% 6
4 Star
0% 0
3 Star
11.9% 5
2 Star
19.05% 8
1 Star
54.76% 23
Would recommend to a friend
  • Happy Mother of the Bride

    I wanted to whiten my teeth for my daughters wedding. I was hesitant to get the IntelliWHITE CoolBlue Platinum Teeth Whitening System because my teeth are sensitive and whitening strips sometimes make them more sensitive. But, I decided to try it anyway. Im so happy I gave it a chance. I am pleased with the results and it was gentle on my teeth and gums! I am one happy customer and will be smiling brightly at the wedding.

    WILakegirl, WI
    Was this review helpful? 1 out of 1 found this review helpful
  • Love this product

    This is the only home whiting system that work, I have tried them all I am 61 years old and my teeth very yellow I just felt my teeth was to old. Now Im going to buy one for my daughter for Christmas.

    Tullie2, FL
    Was this review helpful? 1 out of 1 found this review helpful
  • Finally White Again

    I had years of coffee and tea stains on my teeth and have tried 2 other whitening products with NO success. Even though the reviews weren't so great, I watched the show and decided to give it a try. Boy am I glad. I did have a little trouble getting used to the spray, but finally figured if I spray close to my teeth that worked. My teeth have not been this white in years! 2 friends asked what I did. Thought I went to a dentist. Nope. Now they are waiting for their orders to arrive. Love it.

    DarlingDJ, FL
    Was this review helpful? 4 out of 5 found this review helpful
  • It worked

    I just used this product today for the time as instructed and really noticed an improvement in the whiteness of my teeth. I'm impressed and excited.

    Roni62, TX
    Was this review helpful? 7 out of 7 found this review helpful
  • Works Great!

    First use and I can see a difference already. I have extremely sensitive teeth, so I was a little hesitant on purchasing. I followed the directions completely, did 4 treatments in a row. I did, however, spray very close to my teeth, almost touching, like the Live demonstration. So i had no overspray etc. I also rinsed my mouth out with water after treatment. My teeth do not hurt, but my lips do slightly tingle after full treatment. No big deal at all. Very happy with my purchase!

    KrissyMI, MI
    Was this review helpful? 7 out of 7 found this review helpful